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    Brand Messaging, Content Writing, Copywriting,
    Copyediting, Proofreading and French Translation
    Choose your words wiselyTM

    Categories: Writing

    The Difference Adding an –e Makes

    Not only does adding an e at the end of a word change the pronunciation in many cases, it also changes the meaning of the word entirely. This is an all-too-common mistake that we thought was worth bringing...

    Who vs. Whom & Who’s vs. Whose

    Has reading the title confused you yet? That’s ok. We’re here to give you the who’s who on all the whos — complete with examples. Let’s start with the singulars and move on to the plurals later....

    To Hyphenate, or Not to Hyphenate?

    What’s the difference between state-of-the-art technology and technology being state of the art? Compound modifiers are two or more words expressing a single concept, as in the previous example. Hyphenating...

    The Breakdown on Brackets

    Brackets are components of punctuation that are often misunderstood. People either use them too much when they get so caught up in side notes that the entire sentence loses direction, or they’re not...

    The Importance of Reading for Writers

    Just like visiting art galleries helps artists hone their craft, the same goes for reading for writers. Of all languages ever spoken, English contains the most words (over 250,000). That leaves us with...

    Conjunction, What’s Your Function?

    Conjunctions are a quintessential part of our everyday language. Being one of the nine parts of speech (along with nouns, verbs, articles and such) their job is to connect. Unfortunately, conjunctions...

    Beware the Buzzword

    We’re all guilty of throwing a buzzword in here and there. And with their prevalence in everyday language nowadays, it’s hard not to use them. So what are they? Buzzwords are industry terms that sound...

    Wave vs. Waive and Waver vs. Waiver

    You’ve got to love those crafty homophones. For this month’s vs. post, we thought we would offer up a two-for-one. Wave, waive, waver and waiver all sound similar, and it’ll help to keep you on your...